Interlinking is one of the most powerful tools for the technical optimization of a big web-site. Thanks to interlinking factors it’s easy to get the pages several points up in SERP for super long-tail keywords. On many web-sites we face up typical interlinking problems – non-important pages with too much weight, overspammed or insufficient anchors distribution, […]
When search bot crawls your website and finds similar data on multiple URLs, it doesn’t know how to treat your content. In most cases, bot trusts the clues you give it (unless you trying to manipulate search results). So, the game plan is to specify which pages are original and which are appreciably similar. Let’s […]
We are so excited by this update because it totally changes the way of interacting with GSC data. We used to watch the trends of Impressions, Clicks, CTR, Positions, etc. It gave us a general understanding of the situation in SERP but it didn’t give us any details. But this is not the case anymore! […]
Yes, Robots.txt can be ignored by bots and yes, it’s not secure: everyone could see the content of this file. Nevertheless, well-considered robots.txt helps to deliver your content to bots and omit low-priority pages in SERP. At first glance, giving directories is an easy task but any kind of management requires your attention. Let’s go […]
Recently we’ve read the sad post on Facebook about sudden hardware malfunction. There was no one to help, and cunning competitors used to submit URL tools and as a result, the website was overthrown from the TOP organic search positions. The conclusion: the website needs to be monitored more thoroughly and the bugs fixed without […]
Recently Google Webmaster Central Office announced a series of SEO updates with a hashtag #springiscomning in Twitter. News about the new way Google will treat pagination affected SEO community greatly. Let the dust settle and get to the bottom of this news. Winter Spring is Coming! On March 21, 2019 @googlewmc posted the following tweet: Vague […]
According to research, 41% of adults and 55% of teens use voice search daily. The volume of voice search queries is growing, but how does that affect ranking algorithms? What priority should have voice SEO in 2020? What would you do now to gain the upper hand over competitors in the future era of voice search? […]
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