On-page SEO can’t go without setting up and constantly improving your internal linking structure. But how do you know that link target pages are not returning error codes, like “404 not found” or “503 service unavailable”? No doubt, the crawl budget is spent here in vain.And if so, how can you find all these pages […]
What do you think of when you hear Google Search Console?Impressions… Clicks… CTR…Right? Yes, Google Search Console helps website owners to monitor their site`s performance in SERPs, and it seems that we cannot receive even more value than we already do. But this is wrong. In this video, we`ll show you how GSC integration works […]
Canonical tags were created to fix duplicate content issues. In a nutshell, if you have 3 duplicate pages (or approximately similar ones) you should pick just one of them to be shown in Google. Canonicalization is a way to help Googlebot decide what page to show in the SERP. However, rel=canonical tags don’t help the […]
Knowing how to move from small-scale content production to managing thousands of product descriptions, internal linking strategies, and multi-channel marketing can seem like a daunting task. So what is the best course of action for companies that want to grow online? Let’s explore some strategies that are proven ways to ease the stress of scaling […]
JetOctopus new product update is out! You can now compare two different crawl reports and see crawl evolutions! With our unique module, you will be able not only to watch SEO dynamics in overall but also to compare changes in segments of your website. This approach helps to identify the strengths and the weaknesses of each segment […]
Logs files register each request the web server receives. If you want to get SEO insights from logs, you’ll need to deal with heavy-data processing. That can only be done by an enterprise-grade logs analyzer. Jetoctopus precisely shows how any bot is crawling your pages, so you can optimize your site to increase organic visibility. […]
When search bot crawls your website and finds similar data on multiple URLs, it doesn’t know how to treat your content. In most cases, bot trusts the clues you give it (unless you trying to manipulate search results). So, the game plan is to specify which pages are original and which are appreciably similar. Let’s […]
Yes, Robots.txt can be ignored by bots and yes, it’s not secure: everyone could see the content of this file. Nevertheless, well-considered robots.txt helps to deliver your content to bots and omit low-priority pages in SERP. At first glance, giving directories is an easy task but any kind of management requires your attention. Let’s go […]
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