What do you think of when you hear Google Search Console?
Impressions… Clicks… CTR…
Right?
Yes, Google Search Console helps website owners to monitor their site`s performance in SERPs, and it seems that we cannot receive even more value than we already do.
But this is wrong. In this video, we`ll show you how GSC integration works in JetOctopus.

Small Spoilers:
- see the dynamics by comparing the data of impressions, clicks, click-through rate with previous periods to know whether it has increased/dropped, and what is the percent of change.
- cut your website’s performance by sections and get lists of URLs for each scenario.
- find out how your ranking positions correlate with the number of clicks
- which keywords rank more successfully on your website
- which URLs compete with one another for the same query causing cannibalization.
TIP
And, as a dessert, merge the data from three reports – crawl + logs + GSC and find absolutely any information on your website! Find:
- Pages In site structure, that are visited by bots and receive impressions – and consider them an example to be followed.
- Pages In site structure, and are also visited by a bot – but on the contrary, bring neither impressions nor clicks – and find out Why.
- Pages Not In site structure, but get visits and impressions, and bring clicks – they are more likely stealing your traffic.
Timestamps:
- 00:06 Overview: total number of keywords, impressions, clicks, active pages and comparison of data with a particular period”
- 01:59 Insights: which position in SERP brings you more/less traffic, how much words users use to find your website
- 04:04 Impact: overlapping of GSC with crawler data. On which stage (crawling/indexation/impression) your webpages lose opportunities
- 07:04 Keywords: the efficiency of search queries
- 12:14 Cannibalization: how many pages are competing for each query
- 14:04 Winners: list of pages with positive dynamic
- 15:10 Losers: list of pages with negative dynamic
- 16:07 Datatable: how to add GSC metrics to the list of crawled pages
- 20:26 Integration: how to add GSC data to your project
