June 28, 2023
by Sofia

Dataset “Links Domains”: practical applications and actionable insights

Analyzing the domains of the links on your website, both internal and external, can provide valuable insights and help optimize your website’s linking strategy. In this article, we will explore the practical applications of the “Links Domains” dataset and discuss actionable steps based on the insights gained.

How to find all the domains that your website links to?

To discover all the domains your website links to, including subdomains, initiate a full crawl of your website using JetOctopus. It is recommended to perform a comprehensive crawl to ensure all links are captured. Or you can select crawl from the list.

Dataset Links Domains - practical applications and actionable insights - 1

After the crawl is complete, navigate to the crawl results and select the “Other” data table. From there, choose the “Links Domains” data table.

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The “Links Domains” data table is divided into three sections: external domains, external follow domains, and internal domains. By clicking on the “Links Domains” dataset, you can view a combined list of both external and internal domains.

The “Links Domains” data table consists of three columns: domain, the number of outlinks pointing to that domain from your website, and examples of URLs. You can filter the domains by name using the “+Add filter” button, selecting “Domain,” and entering the desired domain name or names.

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By clicking on the number in the “Link Count” column in the results, you can access a detailed data table that lists all the links found on your website pointing to a specific domain.

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Exporting the data in a convenient format, such as Excel or Google Sheets, is possible by clicking the export button. Additionally, JetOctopus offers an API for further analysis and integration.

Dataset Links Domains - practical applications and actionable insights - 3 - Export

How to use information from “Links Domains” datatable?

Analyzing the “Links Domains” dataset provides several valuable insights and opportunities for optimization.

  • Internal links relationship discovery: by analyzing the aggregated information about outlinks, you can identify relationships between domains. This helps understand which websites are frequently linked to from your website and their relevance to your content. It also enables you to identify any links that may no longer be relevant due to changes in the external websites’ themes or topics.
  • Evaluating relevance: check the relevance of external websites to ensure they align with the topic of your website. It is important to avoid becoming a link donor to websites with unrelated or potentially harmful content, as this can negatively impact your website’s authority in search engine rankings.
  • Check for secure HTTPS links: ensure that the domains you link to use the HTTPS protocol for improved security. It is recommended to link only to websites with HTTPS domains to safeguard your users’ browsing experience.
  • Internal subdomains: analyzing the “Internal Links Domains” report allows you to discover all internal subdomains linked within your website. This helps identify any technical or staging subdomains that might be unintentionally linked and provides an opportunity to rectify such instances.
  • Duplicate domains: pay attention to variations in your domain, such as different prefixes (http://www.example.com, https://example.com, http://example.com), as well as different spellings. If multiple versions of your domain exist and return a 200 status code, it indicates the presence of duplicate websites. Address this issue to ensure a unified and consistent online presence.

Conclusion

Analyzing the domains linked to your website provides actionable insights to optimize your linking strategy. By ensuring that the linked domains are authoritative, relevant, and secure, you can enhance the effectiveness of your website in search engine result pages (SERPs) and provide a better user experience. Regularly review and analyze the “Links Domains” dataset to maintain a robust linking profile that aligns with your website’s goals and objectives.

About Sofia
Technical SEO specialist. Sofia has almost 10 years of experience, of which the last 5 years in JavaScript SEO. She is convinced that SEO is a very technical part of digital marketing. And without logs and in-depth data analysis, you can't do effective SEO.

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