August 29, 2025
by Stanislav Dashevskyi

JetOctopus 2025: H1 Results & H2 Vision

At JetOctopus, we believe technical SEO should be fast, visual and actionable. In the first half of 2025, we stayed true to that mission – delivering powerful updates designed to give SEO professionals more control, deeper insights and tangible results.

Now, we’re sharing a behind-the-scenes look at the journey so far and a sneak peek into what’s coming next. From AI-powered internal linking to tools for AI-bot visibility, here’s what the future of SEO looks like through our lens.

JetOctopus 2025 Results

🚀 Already Delivered:

  • AI Internal Linker – Automate internal linking across thousands of pages.
  • AI Bots Report – Track visits from ChatGPT, Claude, Perplexity and more.
  • Robots.txt Multi-Tool – Test any URL against multiple bots in real time.
  • Compare Crawls 3.0 – Compare up to 10 crawls at once.
  • Compare Crawls Trendlines & Change Insights – Spot long-term SEO patterns.
  • Page Blocks – Identify where internal links appear and how they impact SEO.

The foundation is strong. Now we scale it with AI, UX and precision.

AI Internal Linker

Internal linking remains one of the most powerful levers for SEO performance – and one of the most tedious to execute at scale. That’s why we built the AI-Powered Internal Linker: a tool that combines the power of JetOctopus’ crawling engine, log analysis and GSC insights.

It automatically:

  • Analyzes crawl data, logs and GSC metrics in one integrated view
  • Identifies underlinked pages that deserve more visibility and high-authority internal donors
  • Recommends contextually relevant link opportunities based on page semantics and performance

Internal linker dashboard with donor/acceptor view

The result? A smart, scalable internal linking layer that:

  • Strengthens your website’s structure
  • Improves crawling and indexing efficiency
  • Boosts organic traffic to strategic pages

This is internal linking with zero guesswork.You can instantly export links with anchors via API or CSV – and integrate them wherever needed, with no performance lag. The dashboard view also tracks crawl budget dynamics, so you can measure the real impact of linking changes over time.

AI Bots Report

AI bots are already crawling your site and are using your content – sometimes to drive traffic, other times to train models. With JetOctopus, you gain full visibility into this layer of activity.

Our AI Bots Dashboard lets you:

  • See which AI bots crawl your site (e.g. GPTBot, ClaudeBot, PerplexityBot) and how often
  • Check the status codes they receive (200, 404, 403, etc.)
  • Detect signals of potential AI content usage – when your pages are fetched and potentially referenced in AI-generated responses

AI bot traffic report

This data allows you to:

  • Decide which bots to allow, throttle or block
  • Understand what content is getting AI attention – and why
  • Optimize your pages to increase visibility in AI-driven search environments

JetOctopus makes it easy to monitor AI bot behavior in real time and shape your content exposure strategy with confidence. You’re not guessing – you’re adapting with precision.

Robots.txt Multi-Tool: Fast Multi-Bot Access Testing

Robots.txt is a simple file – but critical for SEO. That’s why we upgraded our checker into a comprehensive Multi-Tool.

With the Robots.txt Multi-Tool, you can:

  • Instantly test any URL against multiple bots (including AI crawlers like GPTBot and ClaudeBot)
  • View directives, status codes and permissions for each bot
  • Detect crawl-blocking issues before they impact visibility

Multi-bot test panel

All results are displayed in one intuitive dashboard, making it easy to spot issues in seconds and act immediately.
This tool helps technical SEO teams ensure that critical site sections remain accessible – especially for bots that don’t render JavaScript. Whether you’re optimizing for search or AI visibility, this tool gives you control and clarity.

Compare Crawls 3.0: Track SEO Changes Across Up to 10 Crawls

Compare Crawls has always been one of our most-used features. And in 2025, we completely reimagined it. With Compare Crawls 3.0, you can now compare up to 10 crawls simultaneously – unveiling your long-term SEO progress like looking through a time machine.

Instead of just seeing “then vs now”, you get a full historical view of your site’s technical evolution. Track how your SEO health has changed, spot recurring issues and validate the impact of your fixes.

Now, you can:

  • Compare up to 10 crawls at once
  • Track long-term SEO evolution, not just snapshots
  • Analyze trends in crawlability, indexation, internal linking and structure

Multi-crawl dashboard

Whether you’re optimizing a large website or reporting SEO progress to stakeholders, Compare Crawls 3.0 makes it easy to connect the dots between changes and results. Perfect for in-house teams and agencies who need to quantify progress with confidence.

Compare Crawls 3.0 – Trendlines & Insights

Tracking progress over time is one of the most powerful ways to justify SEO work – and Compare Crawls 3.0 gives you just that. You’ll get hard, data-backed evidence of what changed on your site – and what you’ve already fixed.

Use this graph to see how many pages become indexable as technical issues are resolved.

This chart highlights improvements in internal linking structure – a key factor for crawlability and ranking.

Quickly check how duplicated titles and meta descriptions evolve as you optimize your site.

Track the number of JavaScript errors over multiple crawls to ensure non-rendering bots can access content.

Page Blocks: Smarter Link Placement Insights

Internal linking isn’t just about how many links – it’s about where they are. Page Blocks takes JetOctopus’ internal linking analysis to the next level by adding full placement context to every link on your site.

With Page Blocks, you can:

  • Instantly see where links appear: in the header, nav, sidebar, body or footer
  • Evaluate which zones actually pass link equity and drive SEO performance
  • Prioritize and optimize impactful placements – not just volume

Page blocks configuration and block statistics table

JetOctopus calculates link counts and crawl impact per block. This helps you identify:

  • Low-value or invisible link zones
  • Underutilized areas with strong potential
  • Zones that already perform well and should be scaled

When paired with Internal Linker and Compare Crawls, this gives you a 360° system for managing and optimizing internal linking.

You don’t just track links – you now track placement, impact and actionability.

What’s Next: H2 Vision

In the second half of 2025, JetOctopus will continue to push the boundaries of technical SEO – especially where AI-driven search is concerned. We don’t believe in “magic AI button.” Instead, we believe in purposeful AI applications: solving real challenges like summarizing thousands of crawl changes or building custom extraction rules faster and smarter. As AI search becomes the new standard, our tools are evolving to help teams stay visible, informed and in control.

We’re continuing to evolve our platform to empower SEOs with smarter, more scalable solutions. From improving site structure and internal linking to enhancing content relevance and technical insights – our focus remains on driving real results with minimal manual work.

In the coming months, we’ll be rolling out new capabilities that provide even more control, flexibility and transparency – no matter your site size or technical setup. These updates will help teams unlock deeper insights, automate complex tasks and stay ahead in an AI-driven search landscape.

Stay tuned – we’re just getting started.

About Stanislav Dashevskyi
Stan is a long-time JetOctopus user and currently is the Head of Customer Success (SEO) of JetOctopus. SEO analyst since 2013, SEO tutor and Tech SEO enthusiast. You can find Stan on LinkedIn.

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