Previously, we already wrote about why there could be missed pages in the crawl results. The reason can be both in the crawl settings and in the internal linking structure of your website. But there are situations when all pages in the crawl results are displayed, but without titles, meta descriptions or with other titles and meta descriptions. And when checking manually, everything is displayed correctly. What could be the reasons? Does it affect search engines? What metadata does Google view? You will find all this information in this article.
For the same reason, the crawl results may show the same titles and descriptions for all scanned pages.
Next, set the “<title> count” – “> Greater than” – “1” filter.
In the results, you can find a list of all pages that have two or more titles.
Such a check can be done for the meta description. Set the filter “<meta name=”description”> count” – “> Greater than” – “1” to see pages with two or more meta descriptions in the HTML code.
Of course, you can check the number of headings on the page. We remind you that there may be several H1s on the page, this is not a problem for search robots.
We have listed common problems that we faced most often. But there may be other reasons:
After that, check the title, headings and meta description in the “Elements” tab.
Yes, some of the points listed above can affect search results. For example, search engines can use the title without the right keywords for ranking. Similarly, the wrong meta-description may be displayed in the snippet.
If you have Geo IP redirects or display different content for users and robots, this can also have a negative impact on search results.