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Sitemap as a True Damager
While most of SEOs share an understanding that submitting a sitemap to Google Search Console is important, they may not know the intricacies of how to implement them in a way that drives SEO KPIs. Here is how to find and fix problems in the website’s structure and optimize a sitemap both for Googlebot and […]
Case study. Medical Niche. Dramatic 40% SEO decrease
Medical portal with 700K pages and 2.7M monthly visits experienced 40% SEO decrease. We conducted a comprehensive technical audit to find the reason for the issue and developed a plan for technical optimization. Here are the most actionable insights. How duplicates and 5xx bugs hurt crawl budget What was done: 1. We conducted a comprehensive […]
Why Partial Technical Analysis Harms Your Website
Have you ever faced SEO drop? So did we. Guided by data of partial crawl, our SEO had deleted relevant content (30 % of the site!) which led to the dramatic traffic drop. The lesson we learned is that partial technical audit is useless and even harmful. Why? Read below to avoid repeating our mistakes. […]
How we scanned the Internet and what we’ve found
Have you ever thought how many websites there are on the Internet and what is going on with them? I was always wondering if it is possible to see all the domains there are on the Internet instead of analyzing the given small selected number. Here are the results of my research. How many websites […]
TOP 5 fashion shops. Technical epic fails (H&M, Asos, Nordstrom, Gamiss, Uniqlo)
Looking at the websites that get a lot of traffic some might think that this is due to their technical perfection. Others are convinced that the older such websites are, the more traffic they get thanks to age and trust. Let’s check who is right with quickly developing fields in e-commerce – fashion industry. To […]
What’s the difference between JetOctopus and other crawlers?
What’s the main difference from Screaming frog? This is the most popular question we’re getting from potential clients. To cut a long story short look inside for the differences. They are game-changing. Fast and easy-to-use SaaS as a desktop crawler Why do you like desktop crawlers? They are extremely easy to use!Why do you hate […]
Quantity vs Quality in SEO is a Myth: Here’s Why
Knowing how to move from small-scale content production to managing thousands of product descriptions, internal linking strategies, and multi-channel marketing can seem like a daunting task. So what is the best course of action for companies that want to grow online? Let’s explore some strategies that are proven ways to ease the stress of scaling […]
Logs Analysis For SEO Boost
Logs are the unique data that are 100% accurate to fully understanding how Googlebot crawls the website. Deep logs analysis can help to boost indexability and ranking, get valuable traffic, improve conversions and sales. Although Google search bot algorithms change constantly, log files analysis helps you to see long-term trends. Recording of webinar about log […]
Internal links matter more than ever in 2020: Here is why
More than 80 percent of the internet surfers only visit the top five results when they search for a keyword on Google or other search engines. For that reason, the process of optimizing websites is challenging, and the fact that algorithms keep changing does not make things straightforward. In this article, I will show you […]