DOM.RIA.com is a Ukrainian real estate marketplace. Thousands of ads for the sale and rent of real estate are added to the site every day. As the site structure is large and complex, to ensure the freshness and relevance of content appearing in Google search, there was a need to maximize the crawl efficiency of […]
There are many situations where search experts talk about conducting partial crawl. For instance, if your website has multiple linguistic versions, you may want the bots to crawl the English version only. Similarly, you may want the bots to crawl a subdomain only when the URL starts in another subdomain. However, partial crawling is not […]
The case study looks at how a commercial content platform — Depositphotos — had an indexing problem for its 150 million+ pages where only 20% of its pages were indexed by Google. Read on to find out how JetOctopus helped their SEO team uncover and address this issue. There are times when what seems like […]
Google Search Console is a free tool that is given by Google to help SEOs measure and optimize. But, if you have a Data Scientist’s perspective, you will shortly notice that Google Search Console only gives the basic data without processing the SEO Insights and data-driven SEO Approach. Using query refinement, device, URL, and time […]
In this SEO Case Study, with the help of SEO Theories, Practices, and Concepts, we will explain how a simple URL structure, a clear and logical Site Hierarchy including Faceted Navigations and Filter Structure, and Technical SEO can create 296% Organic Traffic Growth concretely with an example of Health Products Brand’s SEO Project. This SEO […]
Today there are a lot of SEOs who have already realized that the indexability of a website has a crucial impact on organic traffic increase. Those guys are doing their best to optimize the crawl budget and get really excited when Googlebot visits rate increases. But this case talks the opposite. Introduction Our client is […]
We’ve recently applied this Tech SEO Checklist to help TemplateMonster migrate to a new UI and new CMS without legacy SEO troubles. We’ve found 3 million pages which are not in site structure where crawl budget had been being wasted for a long time. Another 250K pages eliminated which were in site structure but would […]
You probably know log files are treasure troves. You can see how bots crawl your pages, which content is frequently visited, or vice-versa, ignored by bots. But often SEOs don’t know how to get the value of logs – it’s time-consuming to explore the sheer volume of data manually, and analytics tools may be costly. […]
Such issues as broken links, error HTTP responses, and duplications often come out and cause SEO drops for months. The good news is that it’s still possible to move your site with minimum loss in website traffic. In this case, we would like to share with you a migration strategy that has worked well with […]
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