Kevin Indig
Kevin Indig Growth Advisor
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How to manage redirect chains

In this article, we will guide you on what to do if you encounter redirect chains while scanning your website. Redirect chains occur when a page redirects the client’s browser to another page, and then another, and then another. The number of redirects in a chain can be quite large; if it is more than […]

Best practices: how to deal with outdated and old content

In this article, we will guide you on how to handle old content: whether to archive it, delete it, or keep it on your website. What to do with old content? When dealing with outdated or old content, there are various approaches to consider. The first option is to delete the content entirely, while the […]

How to analyze CSS/Stylesheets to improve performance and SEO

In this article, we will delve into the crucial role that CSS/stylesheets play in search engine optimization (SEO). Understanding their impact and learning how to effectively analyze them can greatly contribute to optimizing your website’s performance and visibility in search engine results. Why is it important to check CSS and stylesheets files? CSS and Stylesheets […]

How to analyze pagination in search engine logs

Pagination pages play a crucial role in the structure of websites, providing users with organized access to a large amount of content. However, if these pages aren’t properly managed for indexability or proper crawling permissions through robots.txt, it can lead to decreased visibility on search engines. Similarly, if the pagination is 404, then this can […]

How to deal with sudden drop in Googlebot scanning rate

In this article, we will tell you what to do if, during the analysis of the logs, you notice a sudden drop in the frequency of scanning and the number of visits of search engines. Discover potential issues and solutions to ensure your website’s optimal visibility. Check log integration with JetOctopus The initial step involves […]

A step-by-step guide to conduct a content audit based on data-driven approach

Performing a content audit might not seem inherently technical within the realm of SEO, but it holds immense potential when utilizing data from technical SEO aspects. In this article, we’ll delve into the process of conducting a content audit using data extracted from JetOctopus, a powerful SEO tool that can unlock a wealth of insights. […]

How to measure the real crawl budget of Googlebot if you have a JavaScript website – Insights from Serge Bezborodov

In the ever-evolving landscape of web indexing and search engine optimization (SEO), understanding how Googlebot interacts with JavaScript-based websites is crucial. Googlebot’s execution of JavaScript on web pages has introduced new dimensions to the concept of crawl budget, leading to potential discrepancies in tracking and analysis. In a recent Twitter thread, Serge Bezborodov sheds light […]

A guide to analyzing “Health” dashboard in logs for actionable insights

In the world of website optimization, understanding and improving user experience while catering to search engine requirements are paramount. One of the most intriguing dashboards in JetOctopus that aids in achieving this equilibrium is the “Health” dashboard, housed within the “Logs” section. In this article, we will delve into the capabilities of the “Health” dashboard, […]

How to set up GSC Inspection Alerts: step-by-step guide

One invaluable tool for proactive website management is JetOctopus’ GSC Inspection Alerts. In this article, we’ll explore the significance of these alerts, delve into the process of setting them up, and illustrate their impact on maintaining SEO health. Understanding GSC inspection alerts GSC Inspection Alerts, an essential feature of JetOctopus, empowers website owners and SEOs […]

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