In this article, we will discuss the importance of finding pages with multiple titles and provide insights into the significance of title optimization in on-page SEO.
Title tags play a crucial role in conveying information about a web page to search bots. Moreover, users encounter titles in their browser tabs, as they correspond to the webpage’s title.
Additionally, titles are displayed in the search engine results page (SERP) snippets. Thus, it is imperative to have clear and compelling titles.
Firstly, clear titles that accurately describe the page’s content help search bots understand its subject matter. Secondly, attractive titles enhance clickability, enticing users to click and visit the page.
Having multiple titles on a single page can create confusion for search bots. Search engines may struggle to determine which title to display in the SERP snippet. If an incorrect title appears in the snippet, it can negatively impact click-through rates. Furthermore, search bots may view multiple titles as a technical error or an attempt to manipulate search results by keyword stuffing the title.
With JetOctopus, identifying pages with multiple titles is a straightforward process. Begin by initiating a crawl or selecting the desired crawl from the available list.
Next, navigate to the “Pages” dataset.
Click the “Add Filter” button and choose “<title> count >” – “Greater than” – “1”. Then, click “Apply”.
Analyze the data obtained and determine which titles should be kept and which should be removed.
All data can be exported in a format that suits your convenience. Click the “Export” button and select the desired format, including the option to export data to Google Sheets.
The causes for multiple titles can vary, thus requiring analysis to determine the appropriate solution. Consider deleting redundant titles, and consult with developers who can assist in rectifying the issue.
By effectively managing multiple titles on your web pages, you can ensure improved search engine comprehension and enhance user engagement and click-through rates.