SEOs get the data about their websites from different sources, like Crawl data, Log files, Google Search Console, Google Analytics, Ahrefs backlinks, and many others. They all disclose the state of the website from different angles, each being vital for the SEO process, but giving a flat picture rather than a complete story. What they […]
Find out how to get the most use out of Log files analysis merged with crawl data, data from GSC, and Google analytics. In this webinar Craig Campbell, SEO trainer & Consultant at Craig Campbell SEO and Serge Bezborodov, CTO of JetOctopus discuss crucial questions in the SEO world. You will find out: Timestamps 00:09 […]
On-page SEO can’t go without setting up and constantly improving your internal linking structure. But how do you know that link target pages are not returning error codes, like “404 not found” or “503 service unavailable”? No doubt, the crawl budget is spent here in vain.And if so, how can you find all these pages […]
What do you think of when you hear Google Search Console?Impressions… Clicks… CTR…Right? Yes, Google Search Console helps website owners to monitor their site`s performance in SERPs, and it seems that we cannot receive even more value than we already do. But this is wrong. In this video, we`ll show you how GSC integration works […]
Such issues as broken links, error HTTP responses, and duplications often come out and cause SEO drops for months. The good news is that it’s still possible to move your site with minimum loss in website traffic. In this case, we would like to share with you a migration strategy that has worked well with […]
Hreflangs implementation can become complex when working with a high number of languages and countries. The best way to handle this task is to learn from the experience of similar websites. This case walks you through monitoring and troubleshooting hreflangs on enterprise-level platforms with 1,5 mln pages and 2,5+ monthly visits. What’s inside A little […]
SEO leader Ihor Bankovskiy has been working with JetOctopus for a year. In this article he shares the results of regular crawling & logs analysis on the global tutor platform Preply.com Insights on technical optimization, Ihor’s feedback about the crawler, and much more. Jetoctopus Testimonials. Preply.com experience A few facts about the website: What was the process […]
While most of SEOs share an understanding that submitting a sitemap to Google Search Console is important, they may not know the intricacies of how to implement them in a way that drives SEO KPIs. Here is how to find and fix problems in the website’s structure and optimize a sitemap both for Googlebot and […]
Have you ever faced SEO drop? So did we. Guided by data of partial crawl, our SEO had deleted relevant content (30 % of the site!) which led to the dramatic traffic drop. The lesson we learned is that partial technical audit is useless and even harmful. Why? Read below to avoid repeating our mistakes. […]
Have you ever thought how many websites there are on the Internet and what is going on with them? I was always wondering if it is possible to see all the domains there are on the Internet instead of analyzing the given small selected number. Here are the results of my research. How many websites […]
Looking at the websites that get a lot of traffic some might think that this is due to their technical perfection. Others are convinced that the older such websites are, the more traffic they get thanks to age and trust. Let’s check who is right with quickly developing fields in e-commerce – fashion industry. To […]
Interlinking is one of the most powerful tools for the technical optimization of a big web-site. Thanks to interlinking factors it’s easy to get the pages several points up in SERP for super long-tail keywords. On many web-sites we face up typical interlinking problems – non-important pages with too much weight, overspammed or insufficient anchors distribution, […]
When search bot crawls your website and finds similar data on multiple URLs, it doesn’t know how to treat your content. In most cases, bot trusts the clues you give it (unless you trying to manipulate search results). So, the game plan is to specify which pages are original and which are appreciably similar. Let’s […]
Yes, Robots.txt can be ignored by bots and yes, it’s not secure: everyone could see the content of this file. Nevertheless, well-considered robots.txt helps to deliver your content to bots and omit low-priority pages in SERP. At first glance, giving directories is an easy task but any kind of management requires your attention. Let’s go […]
Recently Google Webmaster Central Office announced a series of SEO updates with a hashtag #springiscomning in Twitter. News about the new way Google will treat pagination affected SEO community greatly. Let the dust settle and get to the bottom of this news. Winter Spring is Coming! On March 21, 2019 @googlewmc posted the following tweet: Vague […]
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